Technology should always have a purpose. And when you start your Ford Fiesta, you bring to life a whole range of advanced features and systems. For example, Active Park Assist, Adaptive Cruise Control, Lane Keeping Aid, Traffic Sign Recognition… Get ready to experience technologies so smart and so useful you’ll wonder how you ever did without them.
When smart technologies work effortlessly in your home, they should do the same in your car. That’s why Fiesta is equipped with SYNC 3 (Zetec and above) to make life easier, B&O (option) to make journeys more entertaining and an openable panoramic roof to make every drive more enjoyable. Get ready to discover all this and more in a space that gives you all the comfort and convenience you could possibly want.
Practicality, flexibility and utility
Active in more ways than one. With a heightened sense of adventure and a large measure of exhilaration: the Fiesta Active crossover has it all.
An entirely new concept for Fiesta, the Active crossover is made for the city and built for the great outdoors. SUV-inspired styling includes roof rails, wider wheel arches, and distinctive 17” alloy wheels. An increased ride height gives you a more commanding presence on the road. And renowned Fiesta driving dynamics means it’s a car that’s at home on motorways and city streets as it is in the countryside. Escape the ordinary in the All-New Fiesta Active.
Inside, Fiesta Active crossover intelligently combines form with function. SYNC 3 enables effortless control of your entertainment, Sat Nav, phone, and more, with natural voice commands or via an 8” colour touchscreen. B&O is a 675-Watt, 10-speaker audio system that makes your music sound exactly as the artist intended. And Selectable Drive Modes ensure you’ll enjoy every journey with confidence, whatever the conditions.
The interior has been completely redesigned with a premium finish within all models. The All-New Fiesta now features a floating multi-function display with easy touching distance for the driver, chrome elements applied to the handbrake, window switches and steering wheel. To further accentuate the finish, Ford have added anodised spears on the instrument panel and the front doors have been finished in satin aluminium.
Media has reported the exterior design to be revolutionary due to several modifications including a protruding front-end grille, smooth uninterrupted bonnet and new LED signature front headlights. To really appreciate these new concepts it is worth visiting our showroom in South Wales, half way in between Cardiff and Swansea.
Although the new Fiesta does look wider and more grounded, exterior dimensions only marginally change with it only being 71mm longer, 12mm wider and 8mm taller than the predecessor. The rear must receive a special mention due to the implantation of an aerodynamic design with efficient rear spoiler and integrated aero fins in the rear glass.
It is important to know that due to changes to the 2016 NCAP regulations, it means that it is now even harder to achieve the full five star rating. The features that are fitted to the All-New Fiesta are there to achieve the highest five star safety rating and provide a higher level of occupant safety, improved cost of ownership during low speed collisions.
The Fiesta has been unveiled with the most sophisticated range of advanced technology of any small car in the world. Active Grille Shutter, Heated Steering Wheel, SYNC 3 Touchscreen with Apple CarPlay and Android Auto, Active Park Assist and an openable Panorama Roof are just some of the incredible features that we have not yet mentioned. Most of these features were originally considered to be technology for large cars however these are all available on the All-New Fiesta which is available at Bridgend Ford in South Wales.
We can’t talk about this amazing new product without mentioning the B&O Play audio system that is exclusive to Ford’s vehicle line-up and offers an elevated audio experience with specifically tailored speaker placement calibration for each vehicle in the Ford range.
For more information please contact Bridgend Ford in South Wales, in between Cardiff and Swansea.
Take a closer look by using our interior and exterior tours